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(03) 9000 1234Brisbane life happens outdoors, and so does a lot of local buying inspiration.
We create content, manage your community and run Meta and TikTok ads that put your business in front of South East Queensland customers, from Fortitude Valley venues to trades in Logan and North Lakes, all scheduled on Queensland time.
4.9/5 from 180+ Google reviews
Social Media Marketing in Brisbane
Brisbane’s climate shapes how people spend their time and what they engage with online.
Weekend plans, riverside dining, home renovations, fitness and family activities fill local feeds. Businesses that tap into that relaxed, outdoor lifestyle with bright, genuine content tend to earn more attention than those posting corporate graphics. Short videos of a finished deck, a new seasonal menu or a sunny Saturday at your venue often say more than a carefully designed graphic ever could.
The city is also spreading fast. Growth corridors such as North Lakes, Springfield and Logan bring new households looking for builders, childcare, gyms, clinics and local services, while inner suburbs like New Farm, Paddington and South Brisbane remain hubs for hospitality and boutique retail. Each audience needs different content and different targeting. A Paddington boutique and a Logan plumber might both be Brisbane businesses, but their customers scroll, buy and decide in completely different ways.
We manage Brisbane accounts remotely from Melbourne. Content comes from the photos and footage your team supplies, or from local photographers and creators you book, and we handle strategy, editing, captions, scheduling and ads. Because Queensland does not observe daylight saving, every post and campaign is scheduled on Brisbane time, so your content lands when your customers are actually scrolling.
Melbourne team · AEST hours
Serving Brisbane, QLD
The Challenge
These are the issues we see most often when reviewing the social accounts of Brisbane and South East Queensland businesses.
When southern states change their clocks, posts and ads scheduled from interstate tools can shift by an hour. Content meant for the Brisbane lunchtime scroll ends up landing early, and promotion start times quietly drift out of line.
Families moving into North Lakes, Springfield or Redcliffe are actively looking for local providers. Businesses that do not target these areas specifically miss customers at the exact moment they are choosing who to use. The window is short and competitive.
Builders, landscapers and electricians do great work but rarely photograph it well. Without before-and-after content and project stories, their social pages look inactive, and potential clients choose the competitor with the fuller feed. Simple phone photos would fix it.
A Brisbane summer, storm season and the cooler winter months change what people buy and do. Generic content calendars written for southern cities miss these shifts and feel slightly out of step with local life.
Our Approach
Our team works remotely from Melbourne, scheduling everything on Brisbane time and building content around Queensland life.
We plan content around Brisbane’s seasons, school holidays and weekend habits, and schedule every post and campaign in AEST, so daylight saving changes down south never push your content out of sync. Campaign start and end times stay exactly where you set them.
Meta and TikTok campaigns focus on the suburbs you serve, whether that is inner-city hospitality, Moreton Bay trades or Logan family services, with offers and creative adjusted for each audience. Results are reviewed by suburb each month, and budget shifts to the areas producing enquiries.
Send us job photos, venue clips or product videos from your phone, and we edit them into Reels, carousels and project stories. If you book a local photographer, we supply a clear brief and shot list.
We monitor comments and messages during Brisbane business hours, reply in your brand voice and pass genuine enquiries to your team quickly, so potential customers are not left waiting for an answer. Tricky comments are flagged to you before we reply.
What We Offer
Whether you need someone to take your social channels off your plate entirely or a specialist to scale your paid campaigns, our services can be combined to suit your budget, your audience and the stage your business is at.
Every engagement starts with a clear plan.
We look at your customers, competitors and current channels, then decide which platforms deserve your time and budget. You get a written strategy covering audiences, content pillars, posting rhythm, ad budget split and the numbers we will use to measure success, so everyone knows what good looks like.
Scroll-stopping posts, carousels, short-form video edits, Reels and Stories designed to match your brand.
Our writers and designers produce content that educates, entertains and sells in the right balance. We work from your photos and footage, source quality stock where needed, and can coordinate on-site shoots for businesses that want truly original imagery.
We schedule and publish your content, keep your profiles and highlights up to date, and make sure your business details, links and calls to action are always current.
Your monthly content calendar is shared ahead of time for approval, so nothing goes live on your Facebook page or Instagram account without your sign-off.
Paid social is where results scale quickly.
We build and manage Meta ads across Facebook and Instagram, TikTok ads for younger audiences, and LinkedIn ads for B2B lead generation. Campaigns are structured around clear objectives, tested with multiple creatives and audiences, and optimised weekly to lower your cost per lead or sale.
With browser privacy changes making tracking harder, accurate measurement has never mattered more.
We install and configure the Meta Pixel, Conversions API, TikTok Pixel and LinkedIn Insight Tag, set up the right conversion events, and connect everything to Google Analytics so you can see which posts and ads actually generate enquiries.
Comments and direct messages are conversations with potential customers.
We monitor your channels during business hours, reply to comments in your brand voice, flag sales enquiries to your team quickly, and handle negative feedback calmly and professionally. A responsive page builds trust and signals to the algorithms that your content is worth showing.
Areas We Serve
We help businesses throughout Brisbane and South East Queensland, from cafés in Fortitude Valley and boutiques in Paddington to clinics in Chermside, trades in Ipswich and family services in Springfield. Your ad targeting and content focus on the suburbs where your customers live, so your budget is spent reaching people who can genuinely become customers.
We work Brisbane business hours (AEST (no daylight saving)) via video call
The kinds of local searches we help Brisbane businesses show up for on Google and in AI answers.
Pricing
The same transparent pricing everywhere in Australia. Your website is included free with any SEO or Social Media plan.
All prices in AUD. Monthly plans are month to month — cancel anytime. Websites are hosted and managed by us while your plan is active; buy out your site anytime to take full ownership.
How We Work
No jargon, no surprises. Here’s exactly how we take you from first call to measurable growth.
We start with a free call to understand your business, customers, goals and budget, then review your existing social channels, ad accounts and competitors to see where the biggest opportunities lie.
You receive a written plan covering platforms, audiences, content pillars, posting frequency, advertising budget and target metrics, along with a fixed-price monthly fee so you know exactly what to expect.
Before any money is spent, we connect your business accounts, install pixels and the Conversions API, configure conversion events and check that every enquiry and sale will be recorded accurately.
Our team designs and writes your first month of content and ad creative. You review it in a shared calendar, request changes if needed, and approve everything before it goes live.
Posts are published on schedule, ads go live, and we manage comments and messages. Campaigns are monitored closely in the early weeks while the platforms learn who responds best.
Each month we share a plain-English report and catch up to discuss results, then refine targeting, creative and budget allocation so performance keeps improving over time.
FAQ
Yes. Queensland does not observe daylight saving, so we schedule every post, story and ad in AEST for Brisbane clients. That means your content keeps landing at the right times year-round, even when Melbourne and Sydney change their clocks. We also review your own audience insights to find the days and hours your followers are most active. Your posting times are reviewed regularly.
Most Brisbane clients send us photos and short clips from their phones, such as finished jobs, new menu items or behind-the-scenes moments, and we edit them into polished posts and Reels. For larger campaigns, you can book a local Brisbane photographer or creator, and we write the brief so the session delivers exactly what we need. Real footage of your team usually performs better than stock content.
It can be very effective. Homeowners often check a builder’s or tradie’s Facebook and Instagram to see recent work before getting in touch. Regular before-and-after posts, short project videos and suburb-targeted ads help you stay visible to homeowners in the areas you service, and lead form ads make it easy for them to request a quote. Consistency matters far more than polish for most trades.
Our social media plans start from $299 per month, month to month, with no lock-in contract. Every plan includes a free custom website that we host and maintain while your plan is active, with a one-off $500 buyout to keep it if you cancel. Ad spend is paid directly to the platforms, separate from our fee. We suggest a starting ad budget after a free review of your accounts.
Yes. We can target Meta and TikTok ads to specific suburbs or a radius around your business, so you can focus on areas like North Lakes, Springfield, Logan or the Redlands. For businesses serving new estates, that means reaching households while they are still choosing their local gym, clinic, childcare or tradie. Reports break results down by area, so you can see which suburbs deliver the best return and adjust spend accordingly.
Book a free social media review. We will look at your profiles, your local competitors and the suburbs you serve, then share a clear plan to turn Brisbane followers into customers.
Contact
Tell us what you’re working on. We reply to every enquiry within one business day, with honest advice and no pressure.
Michael Reid & team · Melbourne VIC 3000 · Mon–Fri, 8:30am–5:30pm