Free website & SEO audit for Aussie businesses — claim yours
(03) 9000 1234Sydney businesses compete with national brands and big budgets in every feed.
We help you stand out with a clear content strategy, consistent posting and paid campaigns on Meta, TikTok and LinkedIn, whether you are a professional services firm in North Sydney or a retailer in Parramatta chasing local shoppers.
4.9/5 from 180+ Google reviews
Social Media Marketing in Sydney
Sydney is home to many of Australia’s largest financial, technology and professional services firms, and their marketing budgets shape what local feeds look like.
For a smaller business, trying to match that volume is a losing game. The advantage lies in being more specific, more human and more relevant to a particular audience. A focused niche, a consistent voice and content that shows real people doing real work will usually outperform a bigger competitor’s polished but generic feed, especially with audiences who have grown tired of ads.
For B2B businesses in the CBD, North Sydney or Chatswood, that usually means LinkedIn: founders and staff sharing genuine expertise, supported by targeted ads that reach decision-makers by job title and industry. For consumer businesses, it means Instagram, Facebook and TikTok content that feels local, with ads focused on the parts of Sydney you actually serve. The lifestyle audience around Bondi and Manly behaves very differently from families in Penrith.
We work with Sydney clients remotely from Melbourne, on the same time zone. Content is created from the photos and video you supply, or from local photographers and creators you book, and we handle the strategy, editing, copywriting, scheduling and ad management. You get a single plan that connects organic posts and paid campaigns to the leads and sales they produce.
Melbourne team · AEST/AEDT hours
Serving Sydney, NSW
The Challenge
These are the patterns we see when Sydney businesses come to us after running social media in-house or with a generalist.
Many Sydney consultancies, accountants and tech companies post sporadically on LinkedIn, if at all. Their buyers are active there every day, so competitors who show up consistently with useful insight win the attention and the shortlist.
Sydney audiences are heavily targeted, so poorly structured campaigns burn through budget quickly. Without regular creative testing and tight audiences, cost per lead climbs while results stay flat and owners lose faith in paid social.
Shoppers in Penrith, Manly and Surry Hills respond to very different messages and rarely travel across the city for everyday services. One citywide campaign usually underperforms against ads tailored to each region. Each needs its own message.
Template graphics and stock photos blend into feeds full of polished brand content. Sydney audiences respond to real people, real work and a recognisable voice, which most small business accounts never quite establish. They are scrolled past in a second.
Our Approach
Our Melbourne-based team works with Sydney clients remotely, on the same time zone, with clear plans and regular check-ins.
We write thought-leadership posts for your company page and key people, then run LinkedIn ads targeting decision-makers by industry, seniority and company size, turning expertise into enquiries from the businesses you want as clients. Posts are drafted for your approval.
Meta and TikTok campaigns are built around the regions you serve, such as the Northern Beaches, the Hills District or Western Sydney, with messaging and offers adjusted to suit each local audience. Results are compared by region every month.
We turn the photos, videos and project updates you send into polished posts, Reels and carousels. If you book a local Sydney photographer or creator, we prepare the brief and shot list so every session is worthwhile.
You receive a plain-English report and a video call each month, covering what was posted, what the ads cost and which campaigns generated leads, plus the changes we are making next. Your ad accounts stay in your name throughout.
What We Offer
Whether you need someone to take your social channels off your plate entirely or a specialist to scale your paid campaigns, our services can be combined to suit your budget, your audience and the stage your business is at.
Every engagement starts with a clear plan.
We look at your customers, competitors and current channels, then decide which platforms deserve your time and budget. You get a written strategy covering audiences, content pillars, posting rhythm, ad budget split and the numbers we will use to measure success, so everyone knows what good looks like.
Scroll-stopping posts, carousels, short-form video edits, Reels and Stories designed to match your brand.
Our writers and designers produce content that educates, entertains and sells in the right balance. We work from your photos and footage, source quality stock where needed, and can coordinate on-site shoots for businesses that want truly original imagery.
We schedule and publish your content, keep your profiles and highlights up to date, and make sure your business details, links and calls to action are always current.
Your monthly content calendar is shared ahead of time for approval, so nothing goes live on your Facebook page or Instagram account without your sign-off.
Paid social is where results scale quickly.
We build and manage Meta ads across Facebook and Instagram, TikTok ads for younger audiences, and LinkedIn ads for B2B lead generation. Campaigns are structured around clear objectives, tested with multiple creatives and audiences, and optimised weekly to lower your cost per lead or sale.
With browser privacy changes making tracking harder, accurate measurement has never mattered more.
We install and configure the Meta Pixel, Conversions API, TikTok Pixel and LinkedIn Insight Tag, set up the right conversion events, and connect everything to Google Analytics so you can see which posts and ads actually generate enquiries.
Comments and direct messages are conversations with potential customers.
We monitor your channels during business hours, reply to comments in your brand voice, flag sales enquiries to your team quickly, and handle negative feedback calmly and professionally. A responsive page builds trust and signals to the algorithms that your content is worth showing.
Areas We Serve
We support businesses across Greater Sydney, from professional firms in the CBD and North Sydney to hospitality in Bondi and Newtown, trades in Castle Hill and Blacktown, and retailers in Liverpool and Campbelltown. Your targeting, offers and content are tailored to the specific regions and suburbs where your customers actually live and work.
We work Sydney business hours (AEST/AEDT) via video call
The kinds of local searches we help Sydney businesses show up for on Google and in AI answers.
Pricing
The same transparent pricing everywhere in Australia. Your website is included free with any SEO or Social Media plan.
All prices in AUD. Monthly plans are month to month — cancel anytime. Websites are hosted and managed by us while your plan is active; buy out your site anytime to take full ownership.
How We Work
No jargon, no surprises. Here’s exactly how we take you from first call to measurable growth.
We start with a free call to understand your business, customers, goals and budget, then review your existing social channels, ad accounts and competitors to see where the biggest opportunities lie.
You receive a written plan covering platforms, audiences, content pillars, posting frequency, advertising budget and target metrics, along with a fixed-price monthly fee so you know exactly what to expect.
Before any money is spent, we connect your business accounts, install pixels and the Conversions API, configure conversion events and check that every enquiry and sale will be recorded accurately.
Our team designs and writes your first month of content and ad creative. You review it in a shared calendar, request changes if needed, and approve everything before it goes live.
Posts are published on schedule, ads go live, and we manage comments and messages. Campaigns are monitored closely in the early weeks while the platforms learn who responds best.
Each month we share a plain-English report and catch up to discuss results, then refine targeting, creative and budget allocation so performance keeps improving over time.
FAQ
For most professional services, technology and B2B companies in Sydney, yes. LinkedIn is where your buyers research suppliers and follow industry voices. Consistent, useful posts from your company page and leadership build trust over time, while LinkedIn ads let us reach specific job titles and industries. It costs more per click than Meta, so we focus budget on high-value audiences.
Most of our Sydney clients send us photos, short videos and project updates from their phones, and we turn them into polished posts, Reels and carousels. For bigger campaigns, you can book a local Sydney photographer or creator, and we provide the brief and shot list. We never claim to attend shoots ourselves outside Melbourne. Many clients find that genuine phone footage of their team and work performs better than heavily produced content anyway.
Yes, and we usually recommend it. Customers in Western Sydney, the Eastern Suburbs and the North Shore often respond to different offers and messages. We can split campaigns by region or by a radius around each location, then compare results and shift budget towards the areas producing the most enquiries and sales. It also makes reporting clearer, because you can see exactly which parts of Sydney are worth further investment.
Plans start from $299 per month, month to month, with no lock-in. Every plan comes with a free custom website, and if you cancel and want to keep it, there is a one-off $500 buyout. Your advertising budget is separate and paid straight to Meta, TikTok or LinkedIn, so you always see exactly what the platforms charge. We recommend an ad budget after a free review.
Yes. Your pages, ad accounts, pixels and audiences stay in your business’s name, and we work through partner or admin access. All the content we create for you is yours to keep. If you ever decide to move on, there is nothing to transfer back and no risk of losing the audience or data you have built. That protection is built into every plan.
Book a free social media review. We will look at your profiles, your Sydney competitors and your ad accounts, then show you a clear plan to turn attention into enquiries.
Contact
Tell us what you’re working on. We reply to every enquiry within one business day, with honest advice and no pressure.
Michael Reid & team · Melbourne VIC 3000 · Mon–Fri, 8:30am–5:30pm